Job Details

About the Role

Senior Product Marketing Manager to developer-focused content initiatives, media/analyst relations, and product-specific activations and campaigns. This individual will work cross-functionally with product, engineering, sales, and executive leadership to clearly articulate our value proposition and ensure consistent, compelling messaging across all customer touchpoints.

Key Responsibilities

Product Marketing

• Own positioning, messaging, and value propositions for core products and major releases like Fabric
• Lead product launches and feature rollouts from strategy through execution.
• Conduct customer, competitor, and market research to inform messaging and strategic priorities.
• Partner closely with Product and Sales to translate technical capabilities into clear, audience-relevant benefits.
• Develop and maintain product one-pagers, battlecards, and other sales enablement assets.
• Design and drive content strategy focused on developers, including blog posts, tutorials, product deep dives, docs coordination, and community education.
• Partner with DevRel and Engineering to surface technical insights and bring them to life through engaging, digestible content.
• Ensure content aligns with SEO and thought leadership goals.

PR, Comms & Analyst Relations

• Manage external communications strategy in partnership with agencies and internal spokespeople around specific product launches and brand activations.
• Pitch stories to media, secure coverage, and build relationships with tech and industry journalists.
• Support executive thought leadership, speaking opportunities, and contributed content.
• Manage analyst briefings and relationship development.

Qualifications

• 8+ years experience in B2B marketing, with a strong focus on product marketing and/or developer-focused audiences.
• Proven success launching technical products and leading messaging strategy.
• Excellent writing and editing skills; you can translate complex ideas into clear, engaging copy.
• Experience managing PR or communications programs, either in-house or via agency.
• Comfortable interfacing with engineers, PMs, and executive stakeholders.
• Familiarity with cloud, AI/ML, APIs, databases, or developer tooling preferred.
• Self-starter with a bias for action and comfort in fast-paced environments.

Nice to Have

• Experience with open source communities and DevRel teams.
• Background in journalism, content strategy, or comms.
• Hands-on skills in tools like Webflow, Asana, Figma, Salesforce, Apollo, HubSpot.

Salary Range: $150,000 - $200,000

Interview Process:

1. Interview 1: 30 minute Zoom interview with Head of People
2. Interview 2: 60 minute Zoom interview with Hiring Manager, EVP of Marketing
3. Interview 3: 60 minute Zoom interview with 2 Marketing & Sales Leaders
4. Interview 4: 30 minute Zoom interview with Developer Relations
5. Interview 5: 30 minute Zoom or in person interview with Harper Co-Founders

Why Join Us

• Opportunity to be part of a high-growth startup with a collaborative and supportive team culture.
• Flexible work environment with remote work options and a focus on work-life balance.
• Competitive compensation package including base salary, commission, and benefits.
• Room for career advancement and professional development opportunities.

If you are a motivated self-starter who thrives in a fast-paced environment and shares our values of transparency, authenticity, and empowerment, we want to hear from you!

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